Solbet boosts offering for Latin American market via new Playson commercial deal


Playson has further extended its reach across Latin America after signing a commercial agreement with its newest partner, Peruvian online casino and sports betting operator, Solbet.

One of the region’s most exciting operators, the Miraflores-headquartered firm is part of the Dreams Group, which has a presence across brick-and-mortar casinos in the Latin American countries of Colombia, Argentina,  Chile, Panamá, and in Perú with virtual casino

Title selection:

Under the recently agreed deal, Solbet will integrate a selection of hit titles developed by Playson such as the Aztec-themed slot with Flaming Frame feature, progressive winning multiplier and extra spins mode, Solar Temple; along with the December 2020 release, Legend of Cleopatra Megaways, which features collapsing symbols and up to 200,704 win ways; and the soon-to-be-released (April 22, 2021) Wolf Power: Hold and Win, with 4 in-game jackpots, stacked wilds, extra spins mode and more.

Commenting on the recent deal, Development Manager for Solbet, Juan Pablo Uribe said Playson’s portfolio “showcases an immersive suite of gaming titles which have proved popular across the globe,” and “it’s fantastic to be integrating the supplier’s content.”

Gameplay enhancements:

In addition to a range of Playson’s hit slots, Solbet’s Latin America-based customer will also gain access to the Malta-headquartered content developer’s newly-upgraded user interface (UI), which is optimized for mobile-gaming in portrait mode and perfect for single-hand gameplay enjoyed on the go. The playing experience is further enhanced when the mobile-first innovation is used in conjunction with Playson’s Seamless Play tool/Universal Game ID feature, which allows players to change devices during the same session without interrupting gameplay.

Solbet General Manager Ian Leskovsek said the company looks forward to “cultivating a fruitful commercial relationship” alongside its new partner, as they continue to offer “continue offering exhilarating entertainment experiences to a burgeoning player base.”

LatAM emergence:

Since making its debut on the continent in 2020, the leading game developer has continued to increase its presence in Latin America, having bolstered its ever-growing regional partnership network with a series of strategic commercial deals, such as with Uruguayan B2B company Salsa Technology, formerly Patagonia Entertainment. The gaming platform and studio is specialized in developing localized content focusing on the LATAM/Brazil and Spanish/Portuguese speaking markets and is responsible for video bingos, slots and table games such as Super Zodiac Bingo, Pirates and Pachinko 3D.

Emphasizing the importance of the deal and market, Sales Director for Playson, Blanka Homor said they are “thrilled” to partner with Solbet, refering to it as a “dynamic operator” based in a “crucial region, appealing to an ever-growing army of fans.”

Homor added, “The agreement showcases our strengthening credentials in the LatAm markets, which are set to retain their position among our industry’s most important territories through 2021.”

Recent business:

Playson recently partnered with full-service platform provider White Hat Gaming, which followed the debut of its new Reel of Fortune promotional tool.

Source: Worldcasinodirectory, Worldcasinonews

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