Kambi Group inks ‘strategic’ alliance in the Netherlands

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Maltese online wagering technologies innovator Kambi Group has announced the signing of a long-term agreement that is to see it begin supplying its products to Dutch land-based casino heavyweight JVH Gaming and Entertainment.

The Valletta-headquartered firm used an official press release published by MarketScreener.com to declare that the multi-year alliance with ‘the largest casino operator in the Netherlands’ comes as the small nation is preparing to radically deregulate its iGaming landscape. The trendsetter moreover stated that the deal will allow JVH Gaming and Entertainment to integrate its ‘high-performance sportsbook and powerful suite of front-end and price differentiation tools’ into a new online gaming domain that could be launched from as soon as the second half of next year.

Local leader:

Kristian Nylen, Chief Executive Officer for Kambi Group, used the press release to describe JVH Gaming and Entertainment as ‘the foremost casino operator in the Netherlands’ courtesy of its more than 80 small properties branded under the Flash Casino’s and Jack’s Casino monikers. He additionally stated that the firm ‘currently welcomes well over four million guest visits every year’ and intends to enter its home nation’s coming iGaming market via the launch of a service featuring ‘an engaging sportsbetting offer as a crucial component.’

Read a statement from Nylen…

“We are very pleased to have put pen to paper on our partnership with JVH Gaming and Entertainment and position both parties to fully capitalize on the forthcoming regulation of the Dutch online sportsbetting market. The reach of JVH Gaming and Entertainment within the Netherlands’ land-based casino sector is unmatched and our digital expertise will enable it to accelerate its growth with a market-leading online sportsbetting offer.”

Significant step:

For his part and Eric Olders, Chairman and Chief Executive Officer for JVH Gaming and Entertainment, proclaimed that his firm’s new partnership with Kambi Group ‘marks an important strategic milestone’ as it looks to ‘finally go digital’ with the premiere of ‘a premium online sportsbetting product.’

Olders’ statement read…

“In Kambi Group, we are confident that we have found a trusted partner that shares our goal of providing players with engaging and innovative sportsbetting experiences and we look forward to working closely with it as we deliver on our digital ambitions.”

Source: Worldcasinodirectory, Worldcasinonews

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